Live from Tokyo | More Than Sound and Vibration! At Automotive World 2026, BESTAR Redefines Automotive “Perception”
Tokyo Big Sight, Ariake, Japan, January 22, 2026-As Asia’s largest and most influential comprehensive automotive technology exhibition, Automotive World 2026 entered its second day today with an exciting agenda. The event brings together 1,850 leading companies from around the world and is expected to attract more than 80,000 professional visitors. With an exhibition area of 55,000 square meters, the venue is bustling with activity and a strong professional atmosphere.
The exhibition is organized into seven major thematic zones, covering automotive electronics, electric and hybrid power systems, connected vehicle technologies, and more. It comprehensively showcases innovations ranging from core components to complete vehicle solutions. Global automotive leaders including Toyota, Nissan, Honda, Bosch, and Denso are all present, jointly exploring future trends in the automotive industry.
On the second day of the exhibition, BESTAR booth (W14-61) also welcomed an increasing number of professional visitors. On-site technical specialists engaged in multiple in-depth discussions with customers from Japan as well as overseas markets.
At the booth, BESTAR highlighted three core product portfolios, demonstrating its technological expertise in automotive intelligent sensing and interaction. Its in-vehicle acoustic solutions provide clear and regulation-compliant warning sounds for vehicles. The innovative vibration feedback technology delivers millisecond-level response, enabling realistic interactive experiences for intelligent cockpits. Also on display were innovative piezoelectric micropump devices, offering efficient micro active cooling solutions for highly integrated automotive electronic systems and reflecting the company’s diversified deployment of piezoelectric technologies.
A booth representative shared: “Today, we have met with multiple engineers from Japanese automotive manufacturers and Tier 1 suppliers, who showed strong interest in the application of vibration feedback technology in intelligent cockpits. We also received detailed inquiries from customers in Hong Kong, Macao, and Taiwan, particularly regarding integrated applications of in-vehicle acoustics and vibration feedback technologies. Many potential collaboration opportunities were discussed on site.”
Feedback from the live experience area was equally enthusiastic. After experiencing the vibration feedback technology, some visitors commented that compared with traditional audio-visual alerts, vibration-based notifications can effectively reduce distraction while ensuring safety, thereby enhancing human–machine collaboration. System integrators and technology developers from different regions also expressed strong interest, especially in its application potential for scenarios such as autonomous driving mode transitions, navigation prompts, and active safety warnings.
As the automotive industry rapidly advances toward electrification, intelligence, and higher efficiency, core technological innovation has become a key driving force for industry development. Automotive World 2026 brings together a complete industrial ecosystem, attracting automotive professionals from around the world.
Tomorrow (January 23) will be the final day of the exhibition. We sincerely invite you to visit BESTAR booth (W14-61) to experience these innovative technologies firsthand and explore the future possibilities of intelligent sensing technologies in the automotive industry.